It covers several key elements:
- Access - affordable periods products and clean, private facilities
- Respect - periods aren’t embarrassing or hidden—but accepted and understood
- Education - gives the real facts about periods—no myths, just clarity
- Breaking stigma - helping everyone feel okay talking about it
ACCESS - Where can I access free period products?
The following places in Newcastle City Centre offer free period products (correct as of June 2026)
- New Look
- Body Shop
- Lush
- Hollister
- River Island
- Bravissimo
- MINISO
- Sephora
- Boots
- Eldon Square Customer Service Desk
Eldon Square have a campaign called 'Package for Ethel' - click the link below
RESPECT
It is important to understand individual needs without judgement. This might include having access to products, adjustments to activities or having open conversations.
Some top tips:
- Be mindful of comments that you make around 'mood swings' or 'time of the month'
- Everyone experiences periods differently, be aware of this
- Periods are painful - respect this
- Offer support for those who might need it - a cup of tea, a hot water bottle, or a bar of chocolate could really make a difference
- Open conversations about what a person might need to help them